Amazon announces Prime Day date | Deals have already started

Amazon has announced that Prime Day will happen this year on July 16. The giant online retailer also said that the “day” will now be extended to 36 hours, have even already started discounting items, and will even feature deals in-store at Whole Foods.

Like previous Prime Day sales, Amazon will offer deals across all of its categories, like TVs, smart home products, toys, kitchen things, grocery, furniture, appliances, clothes, back-to-school supplies and more.

And for those who don’t want to wait a couple of weeks, the following items are already on sale:

  • Echo Show – save $100 (normally $229)
  • Amazon brands – 25 percent off furniture and décor from Rivet and Stone & Beam, up to 20 percent off AmazonBasics items and 30 percent off everyday essentials from Presto!, Mama Bear and Solimo, and others
  • Prime Video, DVD, and Blu-ray – save up to 50 percent on select movies and TV shows
  • Amazon Music – four months of on-demand music for $0.99
  • Twitch Prime – hundreds of hours of free gameplay and free PC game giveaway every day until July 18, and more
  • Kindle Unlimited and eBooks – three months of Kindle Unlimited for $0.99; $10 Prime Day credit for buying your first Kindle book
  • Audible – first three months for $4.95/month (65 percent off)

Also new for this year, Prime members can get an additional 10 percent off hundreds of sales items at Whole Foods.

And while the deals are exclusively for Prime members, those without a membership can get a free 30-day trial now and then get in on the deals all month.

You can get more info here.