Who needs open houses when you have weird YouTube videos?
A Newport Beach real estate firm, The Smith Group, produced a music video to showcase a $44.99 million mansion that is hitting the market today, according to the New York Post.
“We’re Newport Beach — we’re not Miami, we’re not Los Angeles, we’re not New York,” says Tim Smith, head of the Smith Group at Coldwell Banker and the lead broker on this listing. The goal, Smith says, is to “create energy around the listing.”
The result is an over 4-minute-long rap song that’s a riff on “Teach Me How to Dougie” called “Teach Me How to Duffy.” (A Duffy is a party barge-style electric boat that’s popular in Newport Beach — which this waterfront listing has plenty of room to hold on its private dock.) In the video, Smoove da General and Yung find themselves lost in Newport Beach.
Ahh, sure. Umm, ok. Perhaps the owner should just look into using Purplebricks.